OUR BEST CREDENTIALS

“Instead of focusing on the competition, focus on the customer.”

Scott Cook

OUR FIRST SUCCESS

A great challenge.
Internationalization in a mature market, with low margins and high competition.

Our strategy

A. Defined a new range of products for international markets.

B. Created a brand concept inspired by our Mediterranean heritage.

C. Partnered up with Key Players as their innovation partner, developing NPD for their own brand.

Results

  • Achieved profitable agreements with the main retail chains, international distributors and foodservice operators.

  • Opened 18 markets in 5 years.

  • Generated 15 Million Euros.

THE MOST RECENT ACHIEVEMENT

The triple dare.
Launch product innovation, develop a new category and build a brand with startup resources.

Our strategy

A. Defined an agile multi-channel sales strategy.

B. Leveraged the appropriate activation channels, and backed them up with a fresh and bold communication approach.

C. Intensified its effect with personalized digital marketing actions to drive traffic.”

Results

  • Achieved quick results in a fast-paced market by generating synergies between channels: ecommerce, specialized, modern, restaurants and foodservice.

  • Gained 2,500 points of sale in 1 year.

  • Generated 6 Million Euros.

ECOSYSTEM AND PARTNERS

“Whatever you do, do it well. Do it so well that when people see you do it, they will want to come back and see you do it again, and they will want to bring others and show them how well you do what you do.”

Walt Disney